Justine Spencer Justine Spencer

The Rise of the Private Internet (And What It Means for Marketers)

The best content online is disappearing from search and it's not by accident. As the internet splinters into public vs private spaces, marketers need to rethink how they build, share, and earn attention. Substacks, newsletters and closed communities are rising and if you’re still relying on SEO alone, it’s time to shift.

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Brand Loyalty vs. Cheap Dupes: Why the Trade War Changes Everything

As the US vs. China trade war reshapes global manufacturing, consumers are starting to question what they’re really paying for, and what brands really stand for. In a world flooded with cheaper dupes, branding is no longer optional, it’s the difference between loyalty and losing relevance.

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Living with PCOS: What I’ve Learned

PCOS is a complex condition that affects each woman differently — from hormones and metabolism to mood and energy. This piece explores what PCOS can look like beyond the textbook definition, how stress plays a major role in symptom flare-ups, and practical tools for managing the condition with compassion and clarity.

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Making Your Goals Achievable

Setting goals is easy — achieving them takes strategy. Here we’ll explore how to structure your goals in a way that feels realistic and motivating, with insights on systems, measurable progress, timeframes, and the subtle habits that sabotage success.

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10 Ways to Reignite Your Creative Writing Practice

Creative ruts happen, but they don’t have to last. These 10 practical ways to reignite your creative writing practice will help you reconnect with your voice, shift your mindset, and make writing feel joyful again (not just productive).

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